Completed at Away
Role: Design Director
Senior Art Director: Elsa Chiao
Senior Designers: Regina Puno, Zack Repko
Copy: Trace Barnhill, Kaela Myers
Photographer: Leandro Farina
Design direction for Away’s 2018 holiday campaign, Everyone wants to get Away. The campaign was built around the concept that there's a perfect Away gift for everyone in your life, no matter the relationship. Rolled out across the website, subway ads, paid social media ads, email, and printed mailers. The campaign helped Away achieve their largest holiday sales to date.