Completed at MoMA
Role: Art direction and design 
Creative Director: Ingrid Chou
Photos: Martin Seck

The exhibition explores the complex collaborations, materials, and processes that have shaped the modern interior, with a focus on historically overlooked women designers from the 1920-50s. The graphic identity, inspired by floorplans and modernist aesthetics, was used for title treatments as well as a system for labeling and organizing content. 

MoMA Design Store retail wall